Fast food giants feed on parents' gullibility to sell unhealthy food to kids
Many specialists name Ray Kroc, founding father of the McDonald's franchise, and Walt Disney because the pioneers of child-focused promoting, since they 1st recognized kids as a separate promoting demographic from adults within the Sixties. For Kroc and Disney, the choice was a practical business move. "A kid who loves our TV commercials and brings her grandparents to a McDonald's provides us 2 additional customers," Kroc once said. quite forty years later, the McDonald's franchise remains at the forefront of child-directed promoting, a supply of concern for each shopper teams and oldsters who believe that McDonald's purposely markets unhealthy food to kids.
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Senin, 23 Juli 2012
healthy food : Researchers
Researchers counsel various to banning junk food
Federal and state governments are toying with concepts concerning banning junk food in colleges, however a recent study out of Cornell University encompasses a higher idea: move the junk food and place healthy food in its place. Not solely will moving junk food to obscure locations discourage youngsters from shopping for it, however putting healthy food in convenient and engaging locations -- usually in place of junk food -- really makes youngsters need to eat it additional.
"It's not nutrition till somebody eats it," explained Chris Wallace, Food Service Director at the Corning, the big apple faculty District. "You have to be compelled to have foods that children can eat, or they will not eat -- or they will eat worse." And a part of obtaining students to eat higher is solely presenting healthy food in engaging and additional convenient ways that.
Federal and state governments are toying with concepts concerning banning junk food in colleges, however a recent study out of Cornell University encompasses a higher idea: move the junk food and place healthy food in its place. Not solely will moving junk food to obscure locations discourage youngsters from shopping for it, however putting healthy food in convenient and engaging locations -- usually in place of junk food -- really makes youngsters need to eat it additional.
"It's not nutrition till somebody eats it," explained Chris Wallace, Food Service Director at the Corning, the big apple faculty District. "You have to be compelled to have foods that children can eat, or they will not eat -- or they will eat worse." And a part of obtaining students to eat higher is solely presenting healthy food in engaging and additional convenient ways that.
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